Samsung has just sent out invitations for an event it is
holding online on Wednesday, October 20th at 7AM PT / 10AM ET. It’s called
“Galaxy Unpacked Part 2,” which is possibly an indication that rather than all
new Galaxy phones, we may be seeing iterations on existing ones. With Samsung’s
announcement, we’ll now have an Apple event on Monday (where we are expecting
new MacBook Pros), Google’s Pixel 6 launch on Tuesday, and now Samsung’s
apparently smaller event on Wednesday.
In addition to the invite’s image, Samsung’s newsroom post
announcing the event hints at some kind of personalization for Galaxy devices:
“Our users are multifaceted and live life in so many colorful, interesting, and
unique ways. As such, the technology they use every day should reflect their
individuality. Join Galaxy Unpacked Part 2 on October 20 to see how Samsung is
opening up new experiences for self-expression through technology.” That could
mean anything, but it does seem to hint at new colors of the Galaxy phones or
maybe even a full-on customization option. I could imagine building a Z Flip 3
with my choice of colors on each side of the fold, for example, and the teaser
image may hint at just that. With the Z Fold 2, Samsung offered customers the
option to choose their own accent color for the hinge, though that option went
away on the Z Fold 3 (thus far, anyway).
Of course, no customization program has come close to the
original Moto X, which let people chose any number of different color options
and even materials for their phone — including bamboo. It seems unlikely that
Samsung will be willing to go that far. What seems even more unlikely is the
Galaxy S21 FE, a lower-cost “fan edition” of the Galaxy S21 that’s been kicking
around the rumor mill for a while now. It’s less likely mainly because the S21
FE is currently in a kind of limbo where it’s either been delayed or cancelled
because of the chip shortage. Sammobile reports that Samsung is still
considering a January launch for the S21 FE.
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